Article Marketing: Smart Way to Build Back Links

By: Alvin Makoani

Building back links is arguably the most difficult part of Search Engine Optimization (SEO). But if you want to top the Search Engine Results Pages, you just have to do it. This is the new way Google uses to rank websites(with other factors like anchor text of course). Google sees a back link as a vote of confidence for your site. The more back links you get from quality sites, the better your performance in the SERPs.

Most of established sites like The Wikipedia don't have to worry about building back links. They get lots of them free everyday without effort. But not all of us can be like Wikipedia. Most of us have to build back links  the hard way. Waiting for natural back links when they are 20 million blogs out there won't help you. In fact your site may never be noticed. That is where article marketing comes in. It is a very effective way to build back links.

Article submission sites such as Ezine Articles, Isnare, Article Dashboard, GoArticles and the rest give you an opportunity to submit your original articles to them free. In exchange you are provided with a resource box where you can link back to your site. Lets say if you write three articles everyday, you can make lots of back links in no time. The good thing about article submission is that you also get to choose the anchor text of your back links. Anchor text is another very important part of SEO.

You can submit as many articles as you want. You will even generate traffic for your site besides link building. Article submission sites deliver high quality traffic, just like the search engines. Just work hard submitting content every single day. You are surely ging to reap the benefits for your hard work. I can put my money on that.

About the Author

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