Is Onpage SEO more important than Offpage SEO?

By: Jessica Dale

When you have started to indulge in the process of applying Search Engine Optimization in your website, it is crucial to know the basics of how to deal with the entire industry. After all, no one wants to publish an entirely boring and mediocre website. So what is to be done? First, as mentioned, be knowledgeable. One of the basic facts is to be oriented that in the process of indexing and determining your page ranking, there are two factors that the Search engine spiders look for: Off Page SEO and On Page SEO. Although both deal with SEO, they have different strategies to implement.

First is the on-page search engine. This provides a set of guidelines on how and where to place keywords on a particular page. Not only is this concerned on the keyword itself but most importantly the positioning of these words in order for your site to gain instant high ranking. This is concerned with choice of URL, titles, headers and so on. You have to take note of the title of the web page, meta tags, anchor texts of the different links inside your site, anchor texts of your navigation links, anchor texts of footer links and of course those of your in-context links.

On the other, off-page SEO is the entire intricate process of attracting and building links to the webmaster's website. For a SEO enthusiast to get higher rankings based on keywords and phrases, spiders will evaluate the quantity and more importantly the quality of the links that direct to your page. Take note that this concerns every link to your blog or to your website.

Now on to the question of which one is important, it is quite simple. The answer is both. On-page SEO refers to the optimization of your own web sites and web pages. Given the right target words in meta tags, header tags, and other parts of your page, you can have a good chance of ranking high in search engines.

But it is not all. Off page optimization, which is the process of developing inbound links that can access your web pages from popular and highly regarded website, plays an important role to ensure the success of your endeavor.

There are various methods of developing inbound links to your own website. Popular link building activities showcase the effectiveness of article marketing, web 2.0 marketing, videos, and social bookmarking. These are the tools you can use to maximize off-page optimization.

Take note, by focusing on on-page factors or off-page factors alone, progress will be limited. Neither can be taken for granted. However, there is no doubt that off page optimization will have by far the greatest and the strongest impact on your search engine positioning. Now, the best decision or approach that you can make would be to do the on-page optimization on your own and if you feel that you are ready to give your time and interest into it, then follow it up with the other factor. Usually, off-page SEO is best done by a SEO professional.

UltraSEOSolutions is an honest an reliable SEO company that is focused on providing its quality link building service to help any online business experience the power of prominent, relevant rankings.

With a nice variety of SEO packages to choose from, first place rankings is not an impossible task anymore.

 

About the Author

The Author is a professional nutritionist and one of the contributing authors to the books How to Cure Candida available at http://www.howtocurecandida.com. As well as \\\\\\\"How to Cure Vaginal Yeast Infections\\\\\\\" available at http://www.howtocureyeastinfections.com \\\\\\\"How to Cure Candida\\\\\\\" goes into detail explaining how to address not just your current candida problems but the root causes as well so that you never experience Candida or any of its symptoms again. In addition to which they offer 1 on 1 professional consultations to those who purchase the guide as well as a massive cookbook of Candida recipes and Male and Female Quick Fix Yeast Infection Guides. Candida Causing your Health Problems? Take our FREE Candida Test to Find Out!

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